Hiring Company
Launch Marketing
Background
Launch’s client has been using a training technology to educate workers about regulation and compliance issues, avoiding the need for a manager to do days of on-the-job training for each worker. Thus far the technology has been used in a single vertical — one that’s ideal for the technology — with great success.
But is the best direction to expand into a related vertical int he same industry, into another industry, or even into another country?
Description of Work
Advance Analysis was hired by Launch Marketing to segment potential vertical/industry, size each using key metrics, explore international markets at a high level, and list all companies in the best verticals and industries. Top companies in each were sized using number of locations and employees.
Advance Analysis was able to provide the above information in report form, and present it, within a 10-hour limit.
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